Frontline Optics

The Frontline Story  
After ten years in fire and emergency services, there was one item I always carried that wasn't part of the uniform: sunglasses. Since uniforms don't allow much room for personal style, I decided to collect sunglasses. However, in the rush to respond to emergencies, I often misplaced, broke, or ruined them. I realized there had to be a better solution, and that led to the creation of Frontline Optics.

With my background in emergency services, I knew starting a business would be tough. But I tackled every day with the same determination that got me into the fire department. It took some time, but I turned Frontline Optics into the brand it is today.

At Frontline Optics, we offer high-quality, durable sunglasses that can handle the demands of our work. We carefully choose the best materials to make sure our customers get top-notch sunglasses without the high prices that usually come with designer brands. We also recognize that wear and tear are part of the job, which is why every pair comes with our “No Questions Asked” Replacement Program.

But our brand stands for more than just sunglasses. We proudly give a portion of our profits to the First Responders Children’s Foundation, helping the families of those who have made the ultimate sacrifice while serving our communities.

We know you have plenty of options when it comes to eyewear. Thank you for stopping by, and we can’t wait to help you find your new favorite shades. Welcome to the Frontline Family!